The client approached Flat 6 Concepts with a vision: to launch a new, exclusive line that exuded luxury and sophistication from the moment it was unveiled. They needed a complete packaging design solution that would not only protect their precious creations but also elevate the unboxing experience.  We wanted LUCELIE to have its own signature and instantly recognizable color for all their packaging. We incorporated Sky Blue which happened to be one of their colors that had been used in the past, and enhanced the unboxing experience by adding some delightful unexpected pattern peppered with color that was part of their existing brand guidelines. The result is one of simplicity and elegance with a slight twist. Just the way we like it.